An independent shop owned by Noemi Bifronte, a photographer known as Dolce Paranoia. She focuses on self-taught projects in portraiture and reportage, capturing the rebellious youth of Milan as a brand.

Born in 2001, the photographer began experimenting with
photography at the age of 17.
During her high school studies in Milan, she started working on projects in portraiture and reportage, capturing the youth of Milan mainly in black and white photographs. Her various photographic works have been collected in several
volumes of "Fauna Milanese", self-produced fanzines.

Her self-production reflecting her passion for storytelling through raw and unconventional images.